
Session Schedule
Multilevel Marketing: The Consumer Protection Challenge 2023
Monday, March 13, 2023
A virtual conference sponsored by The College of New Jersey School of Business
*All times in ET
9:00-9:05 | Welcome – William Keep |
9:05-9:10 | Greeting from Dr. Kathryn Jervis, Dean, TCNJ School of Business |
9:10-10:30 | Review of some recent MLM cases
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10:30-10:45 | Break |
10:45-12:30 | Social Media Activist: “Simmering since the early 2010s, an active and highly vocal anti-multi-level-marketing (MLM) movement has exploded in popularity over the past several years, and evidence that it is catching on in mainstream culture—especially with Gen Z—has industry leaders and executives worried.” – (Social Selling News, April 1, 2021)
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12:30-1:15 | Lunch |
1:15-3:00 | In Their Own Words: MLM industry documents, statements, and behaviors
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3:00-3:15 | Break |
3:15-4:00 | FTC’s ANPR re: Business Opportunity Rule and other recent news
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4:00-4:30 | Discussion and Q&A |
See videos from previous years
